Digital Marketing Agency
We help ambitious brands grow faster online with Digital MarketingWebsites That ConvertLead GenerationAdvanced SEOMeta And TikTok AdsGoogle AdsAI Integration
Cinqo Media is a leading Melbourne digital marketing agency, delivering complete solutions to help businesses grow. Our strategies are simple, smart, and focused on real results.
About Us, Our Services
Most of our clients are excellent at the work and were being beaten online by competitors who were not. Trades, contractors, brokers and local service operators, the businesses that get chosen on trust rather than on price. We know what their customers need to read before they pick up the phone, because we have asked them.
We fix what is leaking before we spend anything on traffic. That usually means the website, the tracking, and the way an enquiry gets answered once it arrives. Paying to send people to a page that does not convince them is the most expensive mistake in this industry.
Then we turn the ads on. Google where people are searching with intent, Meta and TikTok where they are not yet looking but should be. Which one leads depends on your customers, not on what we happen to enjoy running that quarter.
We report on enquiries and jobs rather than impressions. If a number cannot be tied back to work that came through the door, it does not belong in your report, and we would rather show you a smaller figure you can actually check.
We stay small on purpose. You deal with the person doing the work rather than an account manager relaying it, and nothing is handed to someone you have never met. That is deliberate.
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Australian businesses we have worked with
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Years running accounts, since 2019
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Client-owned sites and ad accounts
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Named client stories you can read here
A small Melbourne agency covering search, paid social, web development and the AI work that increasingly sits behind all three. We have built recruitment campaigns for a national contractor, a responder that answers a broker's enquiry in seconds, and sites that load in a paddock in the Central West. The common thread is not the channel. It is asking what your customer needs to know before they ring, then building that and leaving the rest out.
Our Digital Marketing Services
Not sure which of these actually fits your business? Tell us about it and we will say so plainly.
Search, paid social and everything that connects them. One plan rather than a set of channels quietly competing for the same budget.
The logo, the colours and the tone of voice that finally make fifteen years of solid work look like fifteen years of solid work, not a fresh start.
Sites that answer the questions a customer has before they ever ring, load fast on a phone, and are yours outright once we are done.
Meta and TikTok for the customers who are not searching yet. Meta does the steady work, TikTok suits trades whose job is worth watching, and we say so when it is not.
Google Ads for people searching with intent right now. The fastest way to enquiries, and the easiest to waste money on unmanaged.
Being found by the people nearest you, the only search that matters for most trades. The profile, the map and the technical work beneath them.
The account itself rather than the advertising. A plan, a cadence you can actually keep, and posts built from the work you are already doing anyway.
Practical automation rather than novelties. A responder that answers an enquiry in seconds, because whoever calls back first wins.
Before You Choose
Most agencies are judged on how much traffic they can send you. We would rather be judged on how much of it turns into work. That is a harder promise to make and a much easier one to check, which is exactly why we make it and why we put the numbers in front of you every month.
It also changes what we recommend. Sometimes the honest answer is that you do not need the campaign you came in asking for, and that the money is better spent on the page it would have pointed at. We say so, and we have lost work saying it.
None of this is complicated. It is just done properly, explained in language you can check, and reported against the only number that matters to your business, which is whether the phone rang and whether the job was worth taking.
Trades To National Names
Trades, contractors, brokers and national names
across construction, finance and the services people call when it matters
Cinqo Media is a Melbourne digital marketing agency working with small and growing businesses across Australia. We build the search campaigns, the paid social and the websites that turn a good local reputation into steady work. Most of our clients are trades, contractors, brokers and service operators, the kind of business that is chosen on trust rather than on being the cheapest option available.
We work from the St Kilda Road precinct in Melbourne and take on work right across the country, from suburban operators to national contractors. Being based here matters less than it used to, and it still matters: we understand the Australian market, the way its customers search, and what a small business owner actually needs to see before committing budget. What has never changed is the standard, which is that every claim we make about your marketing should be one you can audit.
I started Cinqo because I kept meeting business owners who were very good at what they did and were losing work to competitors who were worse at it and better at being found. That gap is fixable, and it is usually fixable faster and for less money than anyone had told them.
Most of them had already paid someone once to fix it, and had a folder of reports that proved nothing either way.
We have stayed small deliberately. It means I know every account we run, and it means when something is not working you hear it from me rather than reading it in a report three weeks later. That is harder to scale and it is the reason clients stay.
If you want to know whether we can help, the quickest way to find out is a conversation. I will tell you honestly if we are not the right fit, and point you at someone who is.
Our Process
Three stages and no mystery about any of them. You will always know what we are doing and what it is meant to achieve.
We start with the business rather than the channels. Who your best customer is, what they need to know before they ring, and what is stopping them now. This is where we find what to fix first.
01
The site, the tracking and the way enquiries get answered, in that order, and then the campaigns. Slower to start, and the reason the results hold up later on.
02
We report on enquiries and jobs rather than impressions, and change the plan when the numbers say to. No quarter runs on the last one's assumptions.
03
Client Feedback
Real businesses, real work, and words our clients wrote themselves
People don't usually come to us because they're having a good week.
A lot of our families are searching late at night, when they need answers quickly. Cinqo helped us show up for the things they were actually searching for, without covering the message in sales talk.
It feels more like we're being found when people genuinely need us.
We'd been installing air conditioning for fifteen years, but you wouldn't have known it from looking at the old branding.
Cinqo gave the business a proper identity that finally matched the standard of the work we were doing. The difference is noticeable. Customers seem to trust us before we've even started talking about the job.
The problem wasn't getting enquiries. It was getting the right ones.
We were spending money on people looking for the cheapest price. Cinqo changed the ads to focus on the work we actually want, driveways and shed slabs across Mitchell Shire.
The phone rings less than it used to. That's a good thing. More of those calls are turning into actual jobs.
Most of our customers are looking us up on their phones from the middle of a paddock. The old website was slow, hard to use and didn't tell them much.
Cinqo stripped it back to what matters. What we drill, where we work and how to get hold of us. These days, when someone calls, they usually already know we're the right people.
When you're asking someone to come to your home, trust matters. Customers want to see what they're buying and who they're buying it from.
The new site gives them a proper look at our workshop, the mesh, the doors and the finish before they pick up the phone. By the time we get the call, they've usually already seen the quality for themselves.
It's meant fewer tyre-kicking visits and more customers who are genuinely ready to talk.
We had brokers across the country, but you'd hardly know they were part of the same business.
Everyone was doing their own thing with marketing, which made the whole operation feel fragmented. Cinqo brought it together and gave us one clear voice.
The biggest change has been consistency. The enquiries have become much steadier from one month to the next.
The people we need aren't sitting around waiting for a job advertisement.
The good operators are already working, so traditional recruitment wasn't getting us in front of enough of them. Cinqo took a different approach with Meta and put our campaigns in front of people where they actually spend their time.
We ended up interviewing fewer candidates, but filling the roles we needed.
In our business, being second isn't much better than being last.
If someone makes a loan enquiry at 9pm and nobody gets back to them until the next morning, there's a good chance they've already spoken to someone else.
Cinqo built a system that responds almost immediately, has the initial conversation and passes the broker a lead that's already engaged.
We didn't need more enquiries. We needed to stop being late.
A lot of our bookings don't happen between nine and five.
Someone might be sitting at home in the evening looking to book a scan, and waiting until the next morning isn't always good enough. Cinqo gave us a system that can respond immediately, explain what we bulk bill, tell patients what they need from their GP and help the people who are ready to book.
The difference is simple: fewer missed opportunities and a much healthier booking list.
Trades, contractors, brokers and local service operators, mostly. The businesses people choose on trust rather than on price. We work with national names too, but the shape of the problem is usually the same one: good work that is not being found.
We do not publish prices, because scope varies too much for a number to mean anything on its own. Tell us what you need and we will quote it honestly, with no obligation.
Ads can bring enquiries within the first few weeks. SEO is a longer play, think months. We will tell you which one your situation calls for.
Usually, yes. Paying to send people to a page that does not convince them is the most expensive mistake in this industry, so we deal with that first.
Enquiries and jobs, in language you can check yourself, rather than a wall of impressions nobody reads.
A conversation about the business, and that is genuinely it. No brief required, no deck to prepare, and no obligation at the end of it.
Tell us about the business and what is not working. We will tell you what we would do about it, whether we think it is worth doing, and what it would cost. If we are not the right fit we will say so.
Melbourne based, working with businesses right across Australia
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